Legal · Privacy
Effective date and last updated: October 7, 2026
Barker and Barker Consulting, LLC ("Barker and Barker Consulting," "the firm," "we," "us," or "our") respects your privacy. This policy explains what personal information we collect through our websites and related tools, how we use and share it, how long we keep it, and the choices and rights you have. It is written to satisfy the California Online Privacy Protection Act (CalOPPA), the California Consumer Privacy Act as amended by the California Privacy Rights Act (CCPA/CPRA), the comprehensive privacy laws of other U.S. states, the CAN-SPAM Act, the Telephone Consumer Protection Act (TCPA), and, for visitors outside the United States, the EU and UK General Data Protection Regulation and comparable national laws.
Barker and Barker Consulting, LLC is a Wisconsin limited liability company with offices at 3121 W Wisconsin Ave, Milwaukee, WI 53208 and 7901 4th St N, STE 300, St. Petersburg, FL 33702. We also operate the VetsReady™ program. We are the controller (the "business" under California law) for the personal information described in this policy.
This policy applies to:
This policy does not apply to information we process on behalf of a client under a signed consulting agreement. That information, including any protected health information covered by a Business Associate Agreement, is governed by the client agreement and applicable law such as HIPAA. It also does not apply to third-party websites we link to or to information collected offline at events, except as stated here.
When you visit our sites, our hosting and form providers automatically record IP address (which we use to estimate your general region), device and browser type, operating system, language, referring page, the pages you view, the links you click, the date and time of your visit, and whether a form or download was completed. Our forms use Cloudflare Turnstile to block automated spam; Turnstile evaluates browser signals to tell people from bots.
Our sites use strictly necessary cookies that make pages, forms, and the assessment work, functional cookies that remember your progress or preferences, and basic analytics provided by our hosting platform that tell us which pages are visited. We do not currently run third-party advertising pixels or cross-site tracking on barker-barker.com. If we add analytics or advertising tools in the future, we will update this policy and, where the law requires it, ask for your consent first. You can block or delete cookies in your browser settings; some site features may not work without the necessary cookies.
For business development we may collect business contact information (name, title, organization, work email, work phone, and office location) from public sources such as organization websites, SAM.gov, agency and hospital directories, conference materials, and professional networks such as LinkedIn. We receive assessment results from ScoreApp and route them to our customer relationship management (CRM) system through Zapier.
Our websites are not designed to receive patient or veteran health records. Please do not submit protected health information, Social Security numbers, financial account numbers, or other sensitive personal information through our forms. If you do, we will delete it as soon as we notice it. We do not knowingly collect sensitive personal information as defined by the CPRA, and we do not use or disclose any such information to infer characteristics about you.
We do not use personal information for automated decisions that produce legal or similarly significant effects about you. The assessment score is an informational benchmark, not an eligibility decision.
Legal bases for visitors outside the United States. Where the GDPR, UK GDPR, or a similar law applies, we process personal information on these bases: your consent (for newsletters and optional cookies); steps you ask us to take before entering a contract (responding to inquiries and delivering assessment results); our legitimate interests in operating and marketing a professional services firm, securing our sites, and communicating with business contacts, balanced against your rights; and compliance with legal obligations.
Every marketing email we send identifies us as the sender, includes our postal address, and includes a working unsubscribe link. We honor unsubscribe requests within 10 business days and keep your address on a suppression list so you are not emailed again. Transactional emails, such as your assessment results, are not marketing and are sent only once per request.
If you give us a phone number, we use it to return your inquiry. We do not send marketing text messages unless you have given express written consent, and you can stop any text program by replying STOP. Message and data rates may apply. We do not share mobile phone numbers or text-messaging opt-in data with third parties or affiliates for their own marketing purposes.
We do not sell personal information, and we do not share it for cross-context behavioral advertising. We have not sold or shared personal information in the 12 months before the effective date of this policy. We share personal information only as follows:
Categories of personal information we have disclosed to service providers for a business purpose in the past 12 months: identifiers (name, email, phone, IP address); professional information (title, organization, role); internet activity (pages viewed, form and download activity); approximate location derived from IP address; and the content of your inquiries and assessment answers.
We keep personal information only as long as needed for the purposes described in this policy, then delete or de-identify it. Our standard periods are: inquiry and correspondence records, up to three years after our last interaction with you; assessment results and related CRM records, up to three years after your last interaction, so we can refer back to your results if you re-engage; marketing lists, until you unsubscribe, after which your address stays on a suppression list; and server and security logs, up to 24 months. We keep information longer when a law, contract, dispute, or audit requires it.
We use administrative, technical, and physical safeguards appropriate to the sensitivity of the information, including encrypted connections (HTTPS) on our sites, access controls on our CRM and email systems, multi-factor authentication for firm accounts, and contracts with service providers that require them to protect your information. No method of transmission or storage is completely secure, so we cannot guarantee absolute security. If a breach affects your personal information, we will notify you and regulators as required by law.
Anyone, regardless of where you live, may ask us to tell you what personal information we hold about you, correct it, delete it, or stop using it for marketing. The rights below are guaranteed by law for residents of certain places.
Under the CCPA/CPRA you have the right to: know the categories and specific pieces of personal information we have collected about you, the sources, our purposes, and the categories of third parties we disclosed it to; delete personal information we collected from you, subject to legal exceptions; correct inaccurate personal information; opt out of sale or sharing (we do not sell or share); limit the use of sensitive personal information (we do not collect it for inference purposes); and not be discriminated against for exercising these rights. You may also designate an authorized agent to submit a request on your behalf; we will ask for proof of the agent's authority and may verify your identity directly. California Civil Code Section 1798.83 ("Shine the Light") lets California residents ask about disclosures of personal information to third parties for their direct marketing; we make no such disclosures.
If you live in a state with a comprehensive privacy law (including Colorado, Connecticut, Delaware, Indiana, Iowa, Kentucky, Maryland, Minnesota, Montana, Nebraska, New Hampshire, New Jersey, Oregon, Rhode Island, Tennessee, Texas, Utah, and Virginia), you may have rights to confirm whether we process your personal information and access it, correct it, delete it, obtain a portable copy, and opt out of targeted advertising, sale, and certain profiling. We do not engage in targeted advertising, sale, or profiling that produces legal or similarly significant effects. If we decline a request, you may appeal by replying to our response within 45 days; we will answer your appeal in writing, and if we deny it you may contact your state attorney general.
We do not sell covered information as defined by Nevada law. Nevada residents may still submit an opt-out request using the contact details below.
Submit a request by email to [email protected], by calling 414-626-7476, or through our contact form. Tell us which right you are exercising and give us enough information to find your records, usually the name and email address you used with us. We may ask for additional information to verify your identity, and we will use it only for that purpose. We respond within 45 days and will tell you if we need up to 45 more days. We do not charge a fee unless requests are excessive or unfounded, and we will not deny you services, charge a different price, or provide a different level of service because you exercised a privacy right.
Our sites are operated from the United States, and the information we collect is stored and processed in the United States by us and by our service providers, some of which operate in other countries. Privacy laws in the United States may differ from those in your country. Where the law requires it, we rely on recognized transfer safeguards such as the European Commission's Standard Contractual Clauses or the UK International Data Transfer Addendum, and we require our service providers to protect your information to the standard described in this policy.
If you are in the European Economic Area, the United Kingdom, or Switzerland, you have the right to access, rectify, erase, and port your personal data, to restrict or object to its processing, to withdraw consent at any time without affecting earlier processing, and to lodge a complaint with your local supervisory authority. If you are in another country with a data protection law, including the Dominican Republic, the Philippines, Mexico, Canada, or Australia, you may exercise the rights that law provides by contacting us. We will respond within the time the applicable law requires.
Our sites and services are directed to healthcare, government, and business professionals and are not intended for anyone under 18. We do not knowingly collect personal information from children under 16, and we have no actual knowledge of selling or sharing the personal information of anyone under 16. If you believe a child has provided us with personal information, contact us and we will delete it.
Our sites link to third-party services, including LinkedIn, YouTube, ScoreApp, scheduling tools, and government resources. Those services have their own privacy practices, and this policy does not cover them. Review the privacy notice of any third-party service before you provide information to it.
We will post any changes on this page and update the effective date at the top. If we make a material change in how we use personal information we have already collected, we will notify you by email where we have your address, or by a prominent notice on this site, before the change takes effect. Your continued use of our sites after the effective date means you have read the updated policy.
If you need this policy in an alternative format, contact us and we will provide it. See our Accessibility Statement for more about how we support users of assistive technology.
Barker and Barker Consulting, LLC
Attn: Privacy
3121 W Wisconsin Ave
Milwaukee, WI 53208
Email: [email protected]
Phone: 414-626-7476
Web: barker-barker.com/contact
Related legal pages: Terms of Use · Accessibility Statement